We have become specialists in the formulation of dermatological skincare. Here's the background about the company: 'From our beginning in 1934 we have always provided pharmaceutical skincare solutions from apothecary creams, emollients and lotions. However, I suspect that this campaign may alienate the company's target demographic. The premise of the campaign is that Elave has 'nothing to hide' due to the company's focus on natural and pure ingredients.
Elave, an Irish skincare company founded in 1934, has launched a new campaign and interactive site that features naked people.